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Innovation in customer feedback

Air France KLM and TNS will present the road taken to meet the high standards of modernity. Asking general satisfaction questions is no longer enough. After decades of satisfaction surveys, Air France KLM has finally turned a new page. Innovative...

Catalogue: Congress 2014: What Inspires?
Authors: Martijn van Keulen, Hans Zijlstra
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

van Keulen and Zijlstra (2014a, June 15). Innovation in customer feedback. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/innovation-in-customer-feedback